Provide healthcare professionals with access to all of Alcon’s training materials on contact lenses, dry eye syndrome and surgery.
Create a website and a series of training videos :
- Secure registration and login linked to the CRM system
- Personalized display and content suggestions
- Development of a WordPress site for internal updates
- Responsive web design
- Design in the style of a public video platform for easier navigation
- Varied and original content (documents, videos, live streams, etc.)
- Animation with motion graphics