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EAPHARMA

BURN ELIXIR

CUSTOMER OBJECTIVE

Produce a TV spot for the EAPHARMA laboratory’s EAFIT brand to clearly position the product in the competitive weight loss market.

STRATEGY

  • Compliance with EAFIT’s chosen brand territory
  • Creation of a branded TV spot to ensure optimal and immediate brand recognition
    • Casting
    • Filming
    • Production and editing
    • Versions of the campaign for poster panels and wrap advertising